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Whaia te pae tawhiti kia tata, whaia te pae tata, whakamaua kia tina.
At Love the Centre, we're committed to fostering a vibrant business community in Hamilton Central. Whether you're an established local favourite or a newcomer with big dreams, we're here to support your success and help you connect with the pulse of our city.
Sign up to the City Centre Newsletter below to stay up to date on all that is happening in the city centre.
Joining the HCBA opens doors to a wealth of resources and networking opportunities. Enhance your business visibility and connect with like-minded professionals in the Hamilton community.
networking opportunities
01.
Connect with local businesses and expand your professional network through exclusive events.
marketing resources
02.
Access valuable marketing tools and material to elevate your business strategy.
Advocacy
03.
We represent your interests to local government and wider regional stakeholders.
Connection
04.
Connect with like-minded professionals and share insights to drive success together.
Exclusive Perks
05.
Enjoy discounts, promotional opportunities, and event opportunities.
stay informed
06.
Receive the latest news and updates that impact your business and the community.
Attendees will be provided one of the best views in Hamilton, along with some key speakers providing updates on the central city, some delicious canapes and minimal formalities, we would love to see you there!
Speakers
Market update - Brett Wood – Loan Market
Development update - Mike Neale – NAI Harcourts
Hospitality update - Hear from the new hospitality provider of the Waikato Regional Theatre & Hamilton Hotel
If you are interested to join the Executive Committee of the HCBA, please contact Vanessa Williams (HCBA General Manager) by email vanessa.williams@lovethecentre.co.nz or by phoning 07 838 3905.
If you would like to attend the AGM please RSVP by 25th August by emailing admin@lovethecentre.co.nz
Introducing the Inaugural Waikato Workplace Wellbeing Week PRE-LAUNCH EVENTS!
We are holding two launch events before we crack into the Waikato Workplace Wellbeing Week that's happening from the 18th to the 22nd of August.
We want to celebrate beforehand in the community, get resources out to organisations and connect with like-minded humans!
Monday 11th August 7.30am to 8.30am - Hamilton Launch Event
Sentinel Cafe, Ground Floor, 586 Victoria Street, Hamilton
Tuesday 12th August 7.30am to 8.30am - Morrinsville Launch Event
Oak Eatery, 105 Fairway Drive, Morrinsville 3300
We will be in Morrinsville and Hamilton for early morning kōrero on these days, where we will share insights and practical tips to look at resilience, connection, communication and the environment you are creating together with your team, every day.
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Every Wed-Fri 4pm-6pm, you can play a round of mini golf for just $5 per person. All you need is at least one person in your group who works for a central city business to get the deal for everyone!
Email the team at Tipsy Putt to verify your workplace and make a booking ->> info@tipsyputt.co.nz
Interactive workshops focused on the Universal Wellbeing Model and the Universal Wellbeing Evaluation Tool. These workshops will provide hands-on training, insights into universal wellbeing practices, and guidance on using digital wellbeing tools effectively. Stay tuned for dates and special early bird pricing—don’t miss this opportunity to deepen your understanding and skills!
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Soda has created an online Business Fundamentals platform with short courses to help aspiring entrepreneurs and new business owners succeed.
These short online courses provide the necessary tools and frameworks to guide aspiring entrepreneurs and new business owners through all the steps of being a business owner.
Each course features videos of real founders and experts sharing valuable advice, downloadable check lists and templates, step-by-step instructions and practical guidance.
Topics include:
Your Business Vision & Goals
From Idea to Marketing: Problem Solving, Validation & Customer Fit
Crafting Your Unique Brand Story & Competitive Edge
Money Matters: Getting to Grips with Financials
Marketing & Sales: Building Connections that Drive Growth
Legal, Compliance & Future Planning
Prices start at just $49 per course or $245 for all six courses.
Use discount code HCBA20 to receive 20% off the bundle.
Digital marketing is constantly evolving. What worked last year—or even last month—might not be effective today. That’s why, at Unbound, we live and breathe Google Ads, Analytics, SEO, and the latest digital trends every day, so you don’t have to. But we also believe in empowering businesses to take control of their marketing with the right knowledge and skills.
In 2025, we’re making it our mission to educate local businesses on how to level up their digital marketing game. LIVE2025: The Ultimate Digital Marketing Series is an eight-part course designed to help marketers of all levels navigate the ever-changing digital landscape. From strategic planning and branding boldly to mastering Google and social media ads, setting up accurate conversion tracking, and leveraging data analytics, this series covers it all.
Marketing is a powerful driver of business growth. When done right, it doesn’t just spend money—it makes money. Investing in marketing means investing in your business’s success. That’s why our workshops in the LIVE2025 courses are registered with the Regional Business Partner Network, and funding may be available to qualifying participants.
If you’re ready to sharpen your skills and make smarter marketing decisions, check out our upcoming live webinars and events.
Great things happen when people come together! The Gathering at The Crate is your opportunity to network and meet inspiring professionals, share ideas, and spark collaborations in a casual and welcoming space.
What to Expect:
Gain fresh insights and valuable learning opportunities.
Connect with a community of like-minded professionals.
Build meaningful relationships in a collaborative and inspiring space.
Enjoy drinks, delicious nibbles, and conversations that will help take your business to new heights!
The incredible Helen Corban, a networking powerhouse will be hosting each week. With over 30 years of experience in business, training, and coaching, Helen will share her expertise and empower you to maximize your productivity and grow your business.
Bring your friends, colleagues, or anyone who’d love to be part of Hamilton’s vibrant new networking scene!
Date: Every Wednesday
Time: 4:30 - 5:30 PM
Venue: The Crate Hamilton
Email registrations to eshloe@thecrate.co.nz
https://thecrate.co.nz/hamilton/overview
Access valuable insights into Hamilton Central's economic trends, visitor patterns, and business performance. Our reports provide the data you need to make informed decisions and seize opportunities.
View reports
Unlock a wealth of tools, guides, and materials designed to help your business thrive in Hamilton Central. For more information contact our team, we've got you covered.
Access resources
Corporate Sponsorship Package
We have a unique opportunity to partner with us and promote your business directly to our customer base. The partnership will boost your brand, logo and products as well as showing your support for the arts right in the heart of the inner city. This is a unique opportunity to gain a presence in a very special inner-city space with ALWAYS ON marketing activity. For more information contact ross@cathaycinemas.co.nz
Inner City Workers Special
Lido Cinema Hamilton has an exciting offer for all inner-city workers looking for after work activities. We have a great after work offer at a fantastic price that your company's staff can access. For more information again please contact ross@cathaycinemas.co.nz for more information.
It’s part of a project to spruce up the central city, which the council says “needs some love”.
New street furniture is also popping up along the main street, and further work will include lighting, a clean for pavers and tables, and getting rid of dead trees, Hamilton City Council says.
The Hood St light poles need repairs to keep them going, Operate and Maintain unit director Tania Hermann said in a statement.
“We are sanding and painting the poles which we expect to extend their life by 20 years and which is a more affordable option than full replacement.”
New hotels can’t come soon enough if Hamilton wants to lift its share of domestic tourism spend and overtake Wellington, city leaders say.
Figures show spending by Kiwi visitors in Hamilton and nearby districts held steady in May at $61 million — the fourth-highest in the country behind Auckland, Wellington, and Christchurch.
But acting city council chief executive Sean Murray says Hamilton’s visitor economy won’t take off without more beds.
“We know categorically that we are missing business because we don’t have enough rooms in the city,” he said.
To fix that, two major developments are in the pipeline: the Pullman Hotel, due to open next year, and Templeton’s planned hotel, which has yet to confirm its timeline.
Nearly 9000 passengers have taken flights to and from the Gold Coast and Sydney in the first month alone.
About half were inbound and half outbound, Hamilton airport said. Some were the same people travelling in both directions.
Of the nearly 9000 passenger count, 4887 were on the Sydney flights and 4014 on the Gold Coast services, according to Statistics NZ data.
The figures were revealed at Tuesday’s Hamilton City Council economic development committee meeting in a presentation from Waikato Regional Airport Limited (WRAL), of which the council is a 50% shareholder
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